About
The Easiest Marketing Personalization Suite, Period. > Nectar Online is a big data customer analytics software company helping brands grow loyalty, engagement, and revenue by more than 25% using customer data > Compared to traditional marketing personalization solutions, Nectar provides a 30-50x ROI increase and can typically reduce the total cost of ownership by more than 50% > Nectar’s SaaS suite processes big data (structured/unstructured) to: 1. Build the most complete customer profile across all channels -- integrating transaction, loyalty, social, email, house hold, and other data sources 2. Generate real-time content recommendations to personalize products, offers, and promotions to the individual customer or segment 3. Deliver the most flexible campaigns across all customer touch points including online and offline